The Challenge
Global conferences like SBC, SiGMA, and ICE are massive opportunities, but securing 1-on-1 time with C-level executives amidst the chaos is a logistical nightmare. Watchers.io needed a way to guarantee a fully booked calendar for their executive team at SBC Summit Lisbon, without burning their own sales team’s time on prospecting and follow-ups.
The Impact
We took over the entire pre-event pipeline. By targeting highly specific segments and managing all communications, we transformed the conference into a predictable revenue-generating engine. The Watchers.io sales team spent zero hours on routine outreach and arrived in Lisbon with fully packed calendars.
Results
- 🔥 46 Confirmed Meetings — 30-minute slots seamlessly integrated into the calendars of 2 top executives.
- 🎯 Targeted Exclusively at Decision Makers — C-level and VPs across 6 specific industry segments.
- ✅ 95.6% Show-up Rate — Exceptional meeting attendance (only 2 force-majeure cancellations out of 46).
- ⏱️ 0 Hours Wasted — The client’s team focused 100% on closing deals, not hunting for leads.
Ready to fill your calendar for the next major event? Let us build your pre-conference pipeline so you can focus on the handshakes.